Advanced Banking Analytics
Commercial and Consumer Banking Institutions are harnessing the power of Advanced Analytics today to address business challenges including Customer Retention, pinpointing customers for targeted marketing, predicting loan defaults, gauging customer sentiment including social media, and optimizing ATM operations. Customers have a vast array of choices today, resulting in increasing acquisition and retention costs. Satisfied customers translate to higher revenue hence retaining customer loyalty and providing a positive customer experience is critical to a bank’s growth.
We can assist banks quickly grow, rise productivity and profits, and increase operations to reduce overall risks.
Here are some ways in which we are helping our Clients:
- Attract and Acquire Customers: Improve response/ lift of marketing efforts, targeted campaigns based on customer micro-segments.
- Retention and Loyalty: Predict customer attrition and take preventive measures, improve wallet-share, predict early loan-terminations.
- Growth: Improve wallet share, spending pattern based offers, predict life events and provide offers, minimize loan application abandonment.
- Experience and Engagement: Predict overdrafts, move customers to preferred channels
- Customer satisfaction: By understanding customers, provide right offers, predict customer issues like overdrafts.
- Regulatory Compliance: Entity Resolution and management, Governance Risk and Compliance solutions
Capture Diverse and Valuable Data Sets
Our predictive solution can ingest raw data from any source be it flat files, spreadsheets, database, structured and unstructured data to have a single consistent view as opposed to segregated records scattered throughout different business units. Data sources may include Core Banking System, Loan Origination System, Document Management System, CRM, Portfolio Management System and other structured or unstructured data like Loan Pipelines. We also bring in 3rd party data sets like socio-economic or demographic data for richer insights as needed.
Visualize on the Go
View your Dashboards on the Cloud or at your desk. If you already have a preferred visualization tool, we can work with that too! We will build the dashboards to suit your needs. All you need to do is use them